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Facebook Basics (Part 1 of 3)

These days, you can’t read the news or talk to a person under 30 without hearing Facebook mentioned.  Even marketing advisors are touting the advantages of Facebook in promoting your company and widening your circle of business contacts.

And yet… there are warnings about placing personal information in a publicly accessible forum, about the potential damage your Facebook profile can cause, about Facebook retaining your personal information forever as their own property, about cybercrime and stalking… you name it!

Before you decide whether Facebook (or FB, to the savvy) is for you, you need to know the basics.  This article, Part 1, will explain what Facebook is and how it works.  Part 2 (coming in April 2009) will discuss security issues, and in Part 3 (May 2009), we’ll talk about how Facebook can work for you as a promotional tool.  So hang onto your hat – here we go!

Facebook is one of many “social networking” sites.  It offers you the ability to stay connected to your family, friends, and business contacts, with up-to-the-minute reports on what they’re doing, where they’re going, and how they’re feeling.  Anyone with a computer that connects to the Internet through a browser can use Facebook.

You can’t access any information on Facebook without signing up, so the first step in using FB is to create an online profile for yourself.  You can enter as much or as little information as you choose, ranging from where and when you went to school to your hobbies, religion, politics, and so on.  You can even use Facebook to advertise that you are “single and looking”, and what or who you are looking for.  You can also upload photos, which can then be viewed by your online friends.  It’s easy to get carried away with the amount of information you place online, so Part 2 of this article discusses security concerns in FB. 

After you’ve created a profile, you can then send “Friend Requests” to people you know, and they can do the same for you.  When you receive a Friend Request, you have the option to accept the request, which allows that person to view your profile information, or ignore the request, which prevents the person from viewing your profile, but tactfully doesn’t tell them that they’re being ignored.

When you search for a person on Facebook, the search page will return a list of people who have the same name that you’re searching for.  The search results show only the person’s profile picture (if they have uploaded one), and any network(s) they belong to.  If you find someone you think you know, you can send them a message or a friend request.

Once you’ve sent a friend request, and your friend has accepted it, your profile will keep track of their activities.  Each time they enter a new item in their profile, it will appear in your list, and vice versa as you enter new items in your profile.  The longer you’re on Facebook, the more friends will ultimately find you.  When you sign in to Facebook, you’ll see a list of all your friends, and what they’ve been posted on Facebook recently.

Facebook is a popular location for people to share photos of important (and not-so-important) events, and it’s an easy way to stay connected with people.  If you’re thinking it sounds like a great invention, you’re right!  But don’t get started on that profile yet.  First you need to know how to preserve your security when you’re on FB… stay tuned for next month’s newsletter.

Read Part 2 of 3


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By: Diane Henders, Bright Ideas Personalized Learning Inc. Bright Ideas Personalized Learning Inc. is a Calgary-based mobile computer training company that provides on-demand, cost-effective training to corporations and individuals.  For more information about this topic, or to schedule a training session, please call (403) 269-2347.

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